Live web seminar: Smart Connected Products - The New Normal of Product Interaction

Discover new opportunities for your business with latest insights from our international Smart Products experience.

Register Today

15 October 2020   |   4:00 PM (CET)

 

The first age of Smart Connected Products, which included software-defined functions and basic wireless connectivity, like activity trackers or first smart meters, have already been launched many years ago. Smart Products' benefits offer nowadays more than enhanced functionality, as they provide the option to connect with closely observed customers and turn these customer insights in new business models.

 

As the first integrations of hardware and software were sometimes successful many such projects failed. Those responsible for Smart Product projects worldwide are dealing now with similar problems, but at a larger scale as more disciplines like cyber security and service design need to be considered as well.

 

Why it matters?

 

When taking a closer look at the impact that Smart Products have on business, we first see the benefits in operational efficiency. However, the impact of Smart Products reaches beyond improved operational efficiency and can help companies in redefining its strategic positioning in the market by leveraging cross- and up-sell potentials, moving to new business models like subscriptions and pay-per-use.

 

Thanks to these advantages, Smart Products are becoming the new normal in many areas, including connected cars, connected assets, healthcare, insurance and an increasing number of digital consumer gadgets.

 

What will you learn in this webinar?

 

Where do we start when we approach Smart Products? How do we develop a successful Smart Product? Are there any specific skills needed? Thanks to NTT DATA‘s real-world examples our speakers will walk you through our strategic framework, our asset-based accelerators and our smart product design best practices to develop and launch Smart Products successfully.

 

MEET OUR PEOPLE

Our Speakers:

Oliver Köth

Chief Technology Officer
NTT DATA DACH

Tom Winstanley

Vice President
NTT DATA UK

Antonio Grillo

Design Director of Tangity
NTT DATA Italy

Marco Provolo

Co-lead IoT CoE
NTT DATA Italy

Antonio Schiano

NLP Practice Leader, Head of Applied Linguistics Championship
NTT DATA Italy

 

 

Live web seminar Registration

Smart Connected Products – The New Normal of Product Interaction

DATE: 15 October 2020     TIME: 4:00 PM (CET)

 

Register for our Live web seminar to learn more about the new opportunities that Smart Products bring in your industry.

FULL AGENDA

Theory, strategy and solutions - 20 minutes
  • What are Smart Products, and what's the impact they have on business?
  • What skills do companies require for developing compelling Smart Products?
  • What levels of maturity do companies have to reach for developing compelling Smart Products?
  • Product Design Evolution.
  • Maturity model for Smart Products.
  • Reference architecture for secure and scalable Smart Products.
  • What are the strategic objectives of Smart Products - what key questions to ask when building your Smart Product strategy?
Assets & Use Cases - 40 minutes
  • NTT DATA approach for building secure and scalable Smart Products.
  • NTT DATA's assets for making Smart Products more accessible through intelligent conversational UIs.

WHITEPAPER: The role of Smart Products in the IT landscape.

 

Smart Products are the missing link from the customer back into the enterprise. Over the years, organisations’ internal IT systems were increasingly aligned towards the customer. However, the feedback loop back from the customer using the product was often not available or could only be guessed from service requests. With Smart Products the customer using the product can be closely observed and the value of the product for the customer can be increased over time by relevant product enhancements.

In doing so, vendors can evolve their transactional relationships with clients towards a continuous stream of delivered value.

  Read Whitepaper
 

LIVE web seminar

Smart Connected Products – The New Normal of Product Interaction

Register for our Live web seminar to learn more about the new opportunities that Smart Products bring in your industry.
The web seminar will be delivered in English.

Live Session: 15.10.2020 4PM (CET)

Register Today
ABOUT NTT DATA

NTT DATA is a leading consulting and IT services provider, combining global reach with local expertise in over 50 countries. Whether it’s business transformation, enabled by digital, data and technologies, safeguarding against security breaches, improving operational efficiency or driving new revenue streams, our vision as the Trusted Global Innovator can help organisations navigate the ever-changing digital landscape and deliver outstanding results.

NTT DATA offers best-in-class consulting services and enterprise solutions for industries in the manufacturing, banking, insurance, telecommunications, media, energy, retail, service and public sectors. Our consulting services range from business process consulting to conceptual design, implementation, and integration, as well as the support, operation and maintenance of IT systems. Additional offerings include outsourcing, hosting and full-service solutions in the ERP environment. Thus we provide a portfolio of innovative solutions and services that are tailored to suit the entire life cycle of IT investment.

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